A COMPARATIVE ANALYSIS OF OUT-DOOR PLAY ENVIRONMENT IN PRIVATE AND PUBLIC PRE-SCHOOLS IN NIGERIA
Background to the Study
Children's play has always been a natural phenomenon. Children who are healthy and not disabled (physically challenged), according to Aziza (2000), cannot live without playing in their natural environments. In some cultures,...
View DetailsNIGERIA PUBLIC SERVICE, PROBLEMS AND PROSPECT ( A CASE STUDY OF NTA CHANNEL 6 ABA)
Background of the Study: Public service is a service where federal, state or local government has an interest or where its presence is felt. It is a very wide organ, encompassing the civil service, the school system, the judicially, the local government system, the security...
View DetailsTHE CHALLENGES OF JOURNALISM PRACTICE IN NIGERIA (A STUDY OF NIGERIAN TELEVISION AUTHORITY, ENUGU)
Background of the Study: Journalism in Nigeria has continued to grow immensely in line with global trends despite strong infrastructural challenges. Communicating with a mass audience is not totally strange in Nigeria. Thus, mass media have been important tools in communicat...
View DetailsA CRITICAL ASSESSMENT OF THE USE OF MEDIA IN THE CAMPAIGN AGAINST THE SPREAD OF CORONA VIRUS DISEASE
Background to the study: The Covid-19 pandemic in Nigeria is part of the worldwide plague of coronavirus illness 2019 caused by SARS coronavirus (SARS Covid-19). Coronavirus was found for the first time in December of 2019 in Wuhan, China. The World Health Organi...
View DetailsA CRITICAL EVALUATION OF “THE FAST AND FURIOUS” (ACTION FILM) AND ITS IMPACT ON THE SOCIAL BEHAVIOURAL PATTERN OF STUDENTS
Background of Study: It is necessary to understand and respect the power of television and cinema as media for disseminating information in order to completely comprehend the research issue....
View DetailsA CRITICAL EXAMINATION OF VIOLENT FILM AND ITS EFFECTS ON NIGERIA FEMALE CHILDREN
ABSTRACT: This study was carried out to examine the effect of violent film on Nigerian female children in Oshodi-Isolo Local Government Area of Lagos State. Specifically, the study figured out why people make violent movies, determine the harmful...
View DetailsA PRAGMATIC ANALYSIS OF SLANG AND CATCHY PHRASES USED IN SOME SELECTED NIGERIAN HIP-HOP SONGS
GENERAL INTRODUCTION: Language is a major and an indispensable tool in human existence. No wonder Microsoft Encarta (2009) defines it as “the principal means used by human beings to communicate with one another”. Language is primarily spoken, although it can be transf...
View DetailsA REVIEW OF CHALLENGES FACING MEDIA IN DISSEMINATION OF INFORMATION (A CASE STUDY OF NIGERIA TELEVISION AUTHORITY)
ABSTRACT: The objective of this study is focused on a review of challenges facing media in dissemination of information in carrying out the research work, the researcher adopted the survey design using the questionnaire measuring instrument; this was to measure the pub...
View DetailsA REVIEW OF RADIO AND TELEVISION CAMPAIGN AGAINST CULTISM AND IT IMPACT IN NIGERIA
ABSTRACT: The focus of this study centers on a review of radio and television campaign against cultism and it impact in Nigeria. Specifically, this study examined the role(s) the mass media can play in the fight against cultism. It also looked at the factors...
View DetailsA STUDY ON EFFECTIVE COMMUNICATION AS A TOOL FOR ACHIEVING ORGANIZATIONAL OBJECTIVES
ABSTRACT: This study was carried out to examine effective communication as a tool for achieving organizational objectives with special reference to the Nigerian Television Authority, Kaduna State. Specifically, the study aims to assess th...
View DetailsA SURVEY ON THE EFFECTIVENESS OF TELEVISION IN REPORTING HERDSMEN AND BANDITS CRISES IN NIGERIA
ABSTRACT: This study examined the role of Television in reporting herdsmen and bandit crises using Channel Television as a case study. The study adopted the survey research design and simple random sampling was used to select the respond...
View DetailsTHE UTILISATION OF ADVERTISING AS A POTENT INSTRUMENT FOR FOSTERING BUSINESS EXPANSION : A CASE STUDY OF NIGERIAN BOTTLING COMPANY PLC
Abstract: The research focused on the utilisation of advertising as a potent instrument for fostering business expansion. Advertising is defined as the dissemination of information or persuasive messages through various media channels, with the intention of promo...
View DetailsA CRITICAL EVALUATION OF THE CREDIBILITY OF TELEVISION ADVERTISING CLAIMS AMONG CONSUMERS
ABSTRACT: The study assessed Consumers Believability of Television Advertisement Claims: A Study of Dettol Commercial among Redeemer’s University, Ede, Osun State. Television commercials are indeed an important tool for organizations to communicate, introdu...
View DetailsAN ASSESSMENT OF ELECTRONIC MEDIA AND ITS ROLE IN NATIONAL IMAGE BUILDING IN NIGERIA
ABSTARCT: This study was carried out on the role of electronic media in national image building using Channels Television, Lagos State. To achieve this, three significant research objectives were formulated. The survey design was adopted and the simple...
View DetailsAN ASSESSMENT OF STUDENTS RESPONSE TO TELEVISION REALITY PROGRAMMES
ABSTRACT: This study was carried out on the assessment of students response to television reality programmes using Delta State University, Abraka as case study. To achieve this 4 research questions were formulated. The survey design was adopted and the simpl...
View DetailsAN ASSESSMENT OF THE ATTITUDE OF TEACHERS TOWARDS GUIDANCE AND COUNSELLING PROGRAMMES IN SECONDARY SCHOOLS
BACKGROUND TO THE STUDY: Guidance and counselling as the name implies in the mode and conduct by which an individual or a body of individual assist in the aspect of co-ordination, which lead to efficiency in a given state or policy for the up keep of the future,...
View DetailsAN EVALUATION OF THE INFLUENCE OF ADVERTISING ON THE PURCHASING BEHAVIOUR OF RURAL CONSUMERS
ABSTRACT: This study aims at understanding the impact of advertising on the buying habit of rural dwellers. The study has other objectives such as to know how the people in rural dwellers particularly Igarra community reach to advertising message and to determine...
View DetailsA CRITICAL EVALUATION OF THE ADVERSE IMPACT OF INFORMATION TECHNOLOGY ON ADOLESCENT EDUCATION
ABSTRACT: ICT gadgets are easily accessible to children due to parents care-free attitudes. The study identified various ICT gadgets children are easily addicted to. Findings from the study revealed most parents have ICT gadgets at home. Based on the findings in this study and th...
View DetailsAN EVALUATION OF MASS MEDIA INFLUENCE ON LIFESTYLE OF YOUTHS
ABSTRACT: Mass media refers to those media that are designed to be consumed by large audiences through the agencies of technology. These technologies include the Internet, television, newspapers, film and radio, which are used for mass communication. Mass media a...
View DetailsA CRITICAL ANALYSIS OF THE IMPACT OF WESTERN MEDIA ON THE FASHION PREFERENCES OF NIGERIAN YOUNG WOMEN
ABSTRACT: This study was carried out to examine the influence of western media on the fashion choices of Nigerian women using female students of Legacy University, Okija as case study. Specifically, the study aimed at showing how the contents...
View DetailsAN EXAMINATION OF THE CAUSES AND SOLUTIONS OF TRUANCY AMONG SECONDARY SCHOOL STUDENTS
BACKGROUND OF STUDY: Truancy is a growing concern that is being recognised as a developing and emerging issue, characterised by the deliberate act of students purposefully missing one or more classes. Truancy is a pervasive issue worldwide that is well recognised...
View DetailsAN INVESTIGATION INTO PUBLIC PERCEPTION OF WOMEN OBJECTIFICATION IN NIGERIAN MUSIC VIDEOS
BACKGROUND OF THE STUDY: The value of connectivity can not be overemphasized. Communication has from the onset been a central and crucial aspect of human life. Without communicating, humans can not exist since communication is the only way by which concepts and i...
View DetailsAN INVESTIGATION INTO THE IMPACT OF TELEVISION SERIES ON THE NIGERIAN WOMEN (A CASE STUDY OF LAGOS STATE)
Background of the study: The mass media has recently become very well-established in emerging nations. Today, even historically isolated areas have access to television and radio programming. Although proof of the media's socioeconomic consequences is not restricted to develo...
View DetailsA STUDY ON THE INFORMATION CHANNEL AND THE ADOPTION OF TRADITIONAL MEDICINE AMONG AGRICULTURAL PRACTITIONERS
ABSTRACT: This study investigated the information channels utilised and the utilisation of traditional medicine among farmers in the Edo and Delta States of Nigeria. This study investigated the accessibility of information for farmers, the various ailments that i...
View DetailsA CRITICAL ANALYSIS OF GOVERNMENT EFFORTS AND SECURITY PROBLEM MANAGEMENT IN NIGERIA
Background of the study: After the civil war that broke out in 1970 in Nigeria, the country's security situation has been generally stable ever since. The people have peace, and they are able to travel freely from one section of the nation to another without being harassed or...
View DetailsAN INVESTIGATION ON THE FUNCTIONS OF HEALTH EDUCATORS DURING PILGRIMAGES IN NIGERIA
Background to the study: The process through which people or groups learn to act in a way that is conducive to the development, maintenance, or restoration of health is referred to as health education. Communication in the context of health education may take place via a variety...
View DetailsAN EXAMINATION OF THE IMPACT OF PEAK MILK ADVERTISEMENTS ON CONSUMER BEHAVIOUR
ABSTRACT: The dairy food market in Nigeria is competitive and is dominated by a few brands. The advent of new brands of Milk in the market makes it pertinent for an old brand like Peak Milk to seek ways of sustaining large market shares and increasing produc...
View DetailsAPPLICATION OF AUDIO VISUAL AIDS IN TEACHING ACCOUNTING IN SENIOR SECONDARY SCHOOLS
INTRODUTION: Teaching and learning activities are interesting when instructional materials are used effectively and efficiently in a classroom-teaching situation. It is necessary for the teacher in the learning of Accounting in Nigeria to use visual aid material...
View DetailsASSESSING RADIO AND TELEVISION CAMPAIGN AGAINST CULTISM AND IT IMPACT IN NIGERIA
ABSTRACT: The focus of this study centers on a review of radio and television campaign against cultism and it impact in Nigeria. Specifically, this study examined the role(s) the mass media can play in the fight against cultism. It also looked at the factors...
View DetailsASSESSMENT OF THE UTILIZATION OF INTERNET SERVICES AMONG STUDENTS IN FEDERAL INSTITUTIONS IN KADUNA STATE
The convergence of information and communication technologies as typified by the Internet is increasingly having more influence on all aspects of the society as it has become an integral part of the daily lives of many people. It has had a transformative impact on the mode of information sha...
View DetailsEFFICACY ASSESSMENT OF ADVERTISING AS A SURVIVAL STRATEGY FOR MASS MEDIA ORGANIZATION
ABSTRACT: This study is an investigation carried out in order to find the impact of adoption of advertising as a survival strategy in mass media organization. This study was carried out in mass media organization and based on case study of Nigeria Television...
View DetailsASSESSMENT OF HAZARDS AND PROSPECTS OF JOURNALISM IN NIGERIA
Background of the Study: Journalism can be described as day-to-day activities or operation of gathering and transmitting of a news or information to a large audience through a suitable media or channel. It can also be regarded as the events of the day condensed i...
View DetailsASSESSMENT OF INTERNET INFILTRATION AND THE ACCEPTION OF TELEVISION STREAMING AMONG STAKEHOLDERS IN SOUTH-WEST NIGERIA
Background to the Study: Numerous breakthroughs have resulted from advances in computer technology, particularly with the introduction of the Internet. The growth of the Internet is transforming a variety of global industries, including the media sector. Televisi...
View DetailsASSESSMENT OF TEACHING AND LEANING OF I.R.S AND THE INSTRUMENTALITY OF ICT IN SENIOR SECONDARY SCHOOL AYEDAADE LOCAL GOVERNMENT AREA, OSUN STATE
Background to the Study: Information and communication technology (ICT) is gaining importance in today's society, dubbed the information age, since it is considered to facilitate and accelerate our entrance into an information-based environment. In addition,...
View DetailsASSESSMENT OF TEAMWORK'S IMPACT ON ORGANIZATIONAL PRODUCTIVITY
BACKGROUND OF THE STUDY: Teamwork is frequently expected in the workplace. Basic collaboration entails everyone working together to help the organization, but complicated types of teamwork may entail "work teams" selected to complete a project by working closely togethe...
View DetailsASSESSMENT OF THE EFFECT OF COVID 19 PANDEMIC ON EXTERNAL EXAMINATIONS IN NIGERIA: A CASE OF 2020 WAEC, NECO AND GCE
BACKGROUND OF THE STUDY
Sometimes in 2019, there was an outbreak of a viral disease (Coronavirus: COVID-19) in Wuhan, China. This epidemic recently turned into a ravaging pandemic which posed a serious threat to global public health and eventually led t...
View DetailsASSESSMENT OF THE RESOURCES AVAILABLE FOR THE EFFECTIVE TEACHING AND LEARNING OF BIOLOGY IN SENIOR SECONDARY SCHOOLS
BACKGROUND TO THE STUDY: Education is a preparation for life. This is related to the acquisition of skills to earn a living. Today as always, the definition of education is the ever change and increasing in scope. Our schools are confronted with new pressures arising from changin...
View DetailsAN EVALUATION OF THE RESOURCES AVAILABLE FOR BIOLOGY INSTRUCTION THAT IS BOTH EFFECTIVE AND EFFICIENT IN SENIOR SECONDARY SCHOOLS
BACKGROUND TO THE STUDY: Education plays a crucial role in equipping individuals with the necessary skills and knowledge to navigate and succeed in various aspects of life. This pertains to the process of acquiring skills in order to generate income. The concept of education cont...
View DetailsASSESSMENT OF THE ROLE OF ICT IN COVID-19 HEALTH EDUCATION
BACKGROUND OF STUDY: Pandemics present challenges of an entirely different type than other disease outbreaks or the vast majority of other natural disasters. Because these diseases strike global populations which have no immunological experience with them, their...
View DetailsASSESSMENT OF THE UTILIZATION OF INTERNET SERVICES AMONG STUDENTS IN FEDERAL INSTITUTIONS
BACKGROUND OF THE STUDY: The convergence of information and communication technologies as typified by the Internet is increasingly having more influence on all aspects of the society as it has become an integral part of the daily lives of many people. It has...
View DetailsATTITUDE AND PERCEPTION OF UNDERGRADUATES TOWARDS FILM ADVERTISEMENT
Background of the study: Film is indeed an important art and craft of mankind. It is also based on the projection of all still images in a continuous manner and at high speed in a way that seem moving images. The film medium is based on creative expression....
View DetailsATTITUDE OF CONSUMERS TOWARDS PUBLIC UTILITIES
BACKGROUND OF THE STUDY: This research work is aimed at determine attitude of consumers towards public utilities. The power holding company (formally called NEPA) was established by Decree No 24 of 1st April 1972 with the amalgamation of Electricity corporat...
View DetailsATTITUDE OF TELEVISION AUDIENCE TOWARDS COMMERCIAL INTERRUPTION OF TELEVISION PROGRAMMES
BACKGROUND OF STUDY: Television industry in Nigeria is still in its infant stage comparatively to its counterparts in other parts of the developed world. However, it has metamorphosed remarkably within this short period of its history. There have been some achiev...
View DetailsATTITUDES OF YOUTH TOWARDS VIEWERSHIP OF NTA PROGRAMS IN NIGERIA; A STUDY OF YOUTHS IN GBOKO METROPOLIS
BACKGROUND OF THE STUDY: In the 21st century, television is an important means of communication that can be used for a variety of purposes, including the dissemination of information, the education of audiences, the entertainment of audiences, and the persuasion...
View DetailsAUDIENCE PERCEPTION OF AFRICA INDEPENDENT TELEVISION (AIT) COVERAGE OF POLITICAL NEWS
Background of the study: In this era of digital technology and globalization of communication, the media industries have crucial role to play in creating awareness and giving first class information to the populace on issues emanating from the administrations and governance of th...
View DetailsAUDIENCE PERCEPTION OF NIGERIAN NEWSPAPER ON THE INTERNET
Background of the Study: The Internet continues to evolve into a major news source. The internet is the worldwide system of interconnected computers which make use of telecommunication resources. It is defined by Ani (2010) as a networ...
View DetailsPERCEPTION OF SPORTS JOURNALISM'S ROLE IN NIGERIA'S SPORTS DEVELOPMENT BY THE AUDIENCE
Background Information: Mass media messages are often referred to those directed at a large group of person by means of an electronic medium involving the dissemination of information, knowledge and entertainment to a large diverse, sometimes homogenous but mostl...
View DetailsACCESSIBILITY AND APPLICATION OF AUDIO-VISUAL MATERIALS FOR INSTRUCTION AND LEARNING FOR STUDENTS ACADEMIC PERFORMANCE
Background of the study: The teacher’s task is by no means easy as it involves someone who has some ideas, knowledge, information or experiences trying to share what he or she has with someone else who does not have a similar experience. It is a communication task which req...
View DetailsBILLBOARD ADVERTISING AND ITS IMPACT ON PRODUCT PROMOTION
Abstract: The research explored the impact of billboard advertising on product promotion. The basic concern of the research was to find out whether billboard advertisement influence buying habit of consumers and to what extent. Without mincing words, it is obvious that billb...
View DetailsBROADCAST MEDIA AND SALES PERFORMANCE OF FAST MOVING CONSUMER GOODS IN PORT HARCOURT
ABSTRACT: The aim of this study is to examine broadcast media and sales performance of fast moving consumer goods in Port Harcourt. The aim of this study is to examine broadcast media and sales performance of fast moving consumer goods in Port Harcourt. Findings...
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