A COMPARATIVE ANALYSIS OF APPLICATION OF MARKETING CONCEPT IN MARKETING OF HAIR DRESSING SERVICE
BACKGROUND TO STUDY
As modernity unravels, with its awe-inspiring issues and potential, the subject of marketing is getting growing attention from businesses, organizations, and governments. Marketing is both an ancient and new profession. It existed in the past, or sin...
View DetailsCORPORATE GOVERNANCE AND FINANCIAL REPORTING IN NIGERIA BANKING INDUSTRY
Background of the study: The The concept of corporate governance has attracted a good deal of public interest in recent years, because of its apparent importance on the economic health of corporations and society in general. Basically, corporate governance in the banking se...
View DetailsEFFECT OF LABOUR TURNOVER ON ORGANIZATIONAL PERFORMANCE
Abstract: This work examined the relationship between labour turnover and organizational performance in Kaduna State water board. It adopted survey research design. Related literature review was based on conceptual, theoretical and empirical frameworks. The...
View DetailsFISCAL FEDERALISM IN NIGERIA: THEORY AND DIMENSIONS
ABSTRACT: The dynamism and complexity of Nigeria’s federalism has attracted academic scrutiny. This is because it has generated so many problems capable of threatening the corporate existence and continuity of the Nigerian state. This research, therefore, inquired into the...
View DetailsIMPACT OF ELECTRONIC BANKING ON CUSTOMER SATISFACTION
Background of the study: The rapid changes in business operations in contemporary times in the form of technological improvement require banks in Nigeria to serve their customers electronically. Traditionally, banks have been in the forefront of harnessing technology to improve t...
View DetailsINFLUENCE OF SCHOOL ENVIRONMENT ON THE ACADEMIC PERFORMANCE OF SECONDARY SCHOOL STUDENTS IN LAGOS STATE
Background of the Study: The various components of the school environment, such as classrooms, libraries, technical workshops, laboratories, teacher quality, school management, teaching methods, and peers, have been identified as factors that can influence studen...
View DetailsKWAME NKRUMAHS CONSCIENCISM: A PHILOSOPHICAL ANALYSIS
BACKGROUND OF THE STUDY: According to African statesmen, the whites even after granting independence to the colonies they were governing left as a parting gift to the Africans the concept of neo-colonialism. Neo-colonialism is a situation whereby the black man feels inferior to t...
View DetailsTHE EFFECT OF CONSUMER PROTECTION ON BRAND LOYALTY IN FAST MOVING CONSUMER GOODS
ABSTRACT: The study examined the effect of consumer protection on brand loyalty in fast moving consumable goods in Lagos.
The descriptive survey design was used in carrying out this research work. The research considered the survey research design appropriate, due to th...
View DetailsTHE EFFECTS OF TAX EVASION AND AVOIDANCE ON THE NIGERIAN ECONOMY
INTRODUCTION: A well organized society, say a country or a state government owes some fundamental obligations to the people it governs. These obligations are in the forms of provisions of basic social amenities such good roads, health, security of lives and...
View DetailsA REVIEW ON THE IMPACT OF OFFICE ENVIRONMENT ON THE JOB PERFORMANCE OF OFFICE WORKERS
Background to the Study: The effectiveness of employees is influenced directly or indirectly by the conditions under which they are required to do their work, which affects worker per...
View DetailsA STUDY OF SOCIAL WELFARE SERVICE IN NIGERIA PRISONS: A CASE STUDY OF OKO FEDERAL PRISON BENIN CITY, EDO STATE
ABSTRACT: This study critically examine the inmate and the workers welfare as it relates or affects job satisfaction in social welfare services department of Oko Federal Prison, Benin City, Edo State. The impetus for the study derives from the realization that social w...
View DetailsA SURVEY OF THE PROBLEMS OF COMPUTERIZATION OF OFFICE FUNCTIONS IN SELECTED BUSINESS ESTABLISHMENT IN DALA L.G.A
ABSTRACT: The contribution of the Business Establishment to the economic development of any nation cannot be over emphasized. Computer have also contributed greatly to ease the functions performed by this industries to meet its economic obligations to the nation. The computer as...
View DetailsA SURVEY ON EFFECTIVE MANAGEMENT OF HUMAN RESOURCES AND ITS EFFECT IN RESOLVING UNEMPLOYMENT PROBLEMS IN NIGERIA
BACKGROUND AND NEED FOR THE STUDY: An organization makes use of a wide variety of resources, including monetary, natural, and human resources. Human resources continue to be the most crucial aspect of every business, and this is due to the fact that without them,...
View DetailsA SURVEY ON STAFF TRAINING AND DEVELOPMENT AND ITS IMPACT ON ORGANIZATIONAL PERFORMANCE: A CASE STUDY OF NIGER MILLS COMPANY LIMITED, CALABAR.
ABSTRACT: The study examined the impact of staff training and development in organizational performance with Niger Mills Company Ltd, Calabar as the case study. A sample population of 180 employees was used for the study. The data for this study was generated fro...
View DetailsACADEMIC REPOSITORY EVALUATION AS A RESOURCE FOR EFFECTIVE STUDENT ACADEMIC WORK
ABSTRACT: Institutional repositories also known as digital libraries serve to provide services that support users in their tasks. This study investigates the usage of the digital resources and repository system in an academic institution of higher learning. ...
View DetailsA CRITICAL EVALUATION OF THE CREDIBILITY OF TELEVISION ADVERTISING CLAIMS AMONG CONSUMERS
ABSTRACT: The study assessed Consumers Believability of Television Advertisement Claims: A Study of Dettol Commercial among Redeemer’s University, Ede, Osun State. Television commercials are indeed an important tool for organizations to communicate, introdu...
View DetailsAN ASSESSMENT OF GUESTS SATISFACTION OF SERVICE QUALITY IN THE HOTEL INDUSTRY
ABSTRACT: This study was carried out to examine the assessment of guests satisfaction of service quality in the hotel industry in Uyo Local Government, Akwa Ibom State. Specifically, the study examined the relationship of service quality...
View DetailsAN ASSESSMENT OF THE EFFECTIVENESS OF STANDARD COSTING AS A CONTROL TOOL FOR PERFORMANCE EVALUATION IN MANUFACTURING COMPANIES
ABSTRACT: Basically the direction towards an efficient production of goods and services could be as a result of an effective control of cost of production. The study of standard costing as an aid in production cost control is very imperative especially in an econ...
View DetailsAN ASSESSMENT OF AUTOMATED TELLER MACHINE (ATM) USAGE AND CUSTOMER SATISFACTION IN ACCESS BANK NIGERIA PLC, KADUNA
ABSTRACT: This study aimed to evaluate the impact of automated teller machine (ATM) utilisation on customer satisfaction inside Access Bank Nigeria Plc, located in Kaduna. The present study aimed to assess the impact of Automated Teller Machines (ATMs) on customer satisfaction wi...
View DetailsTHE ROLE OF CUSTOMER ORIENTATION OF SERVICE EMPLOYEES ON SERVICE QUALITY: A CASE STUDY OF MOMAS SYSTEM AND COMETSTAR, KANO STATE
ABSTRACT: The purpose of this study was to investigate the client orientation of service employees and service quality, using a case study approach focused on Momas System and Cometstar in Kano State. The present study specifically investigates the significance o...
View DetailsAN EVALUATION OF HUMAN RESOURCES MANAGEMENT FUNCTION AND EFFECTIVENESS OF PUBLIC SECONDARY SCHOOL
ABSTRACT: This study was carried out to examine the functions of human resources management and public secondary school effectiveness in Lagos State education district IV. Specifically, the study was aimed at examining the functions and roles of the school h...
View DetailsAN EXAMINATION OF IMPROVED FAULT LOCATION ON POWER SYSTEM TRANSIMMISION LINES USING FUZZY LOGIC APPROACH
BACKGROUND: The reliable operation of large power systems with small stability margin is highly dependent on systems and protection devices. The application of microprocessor based (numeric) relaying protection has improved performance over time but, this has not led to a major i...
View DetailsAN INVESTIGATION INTO THE EFFECT OF SALES PROMOTION ON THE BUYING DECISION OF CONSUMERS (A CASE STUDY OF GLOBACOM NIGERIA LIMITED)
BACKGROUND OF THE STUDY: Following the beginning of the Industrial Revolution, there was an increase in the production of products and services due to the incorporation of machines into the production system. As a result, there was an abundance of items that...
View DetailsAN INVESTIGATION INTO THE IMPACT OF TWO TEACHING STYLE ON THE ACADEMIC PERFORMANCE OF JUNIOR SECONDARY SCHOOL STUDENTS IN HOME ECONOMICS
Background of the study: Any level of education's main goal in teaching is to effect fundamental change in the student (Tebabal & Kahssay, 2021). Teachers should use the most effective teaching techniques that best meet particular goals and level exit out...
View DetailsAN INVESTIGATION OF THE CORRELATES OF JOB SATISFACTION AMONG BUSINESS STUDIES TEACHERS IN NIGERIA
ABSTRACT: This study was carried out to examine the correlates of job satisfaction among business studies teachers using selected secondary schools in Port-Harcourt Local Government Area as case study. Specifically, the study aimed at examining how prom...
View DetailsAN ANALYSIS OF THE CAUSES AND REMEDIES FOR STUDENT UNREST IN RIVERS STATE
ABSTRACT: The primary objective of this research endeavour was to examine the underlying causes and propose potential solutions to the issue of student unrest in the Port-Harcourt metropolis. The study involved a sample of 200 respondents. The data was analysed u...
View DetailsANALYSIS OF THE PROBLEMS OF PETROLEUM PRODUCTS DISTRIBUTION IN NIGERIA
Background to the Study: Production is not complete until the goods get to consumers for whom they are meant. A typical firm will discover that the consumers of its product are scattered abroad. The firms decisions to distribute its products directly through own sales outlets or...
View DetailsANALYSIS OF TOTAL QUALITY MANAGEMENT AND ITS IMPACTS ON ORGANIZATIONAL PERFORMANCE
ABSTRACT: This study was carried out to examine the impact of Total Quality Management (TQM) on organizational performance using First Bank Plc, Ikotun as a case study. Specifically, the study examined the impact of TQM in First Bank, Ikotun, the level of ma...
View DetailsAPPLICATION OF MARKETING CONCEPTS IN BANKING INDUSTRY AND ITS EFFECT ON CUSTOMER SATISFACTION
BACKGROUND OF THE STUDY: Marketing concept is a customer oriented philosophy which states that customer’s satisfaction is the economic and social justification of firm’s corporate existence. These philosophies hold that the company should be customer...
View DetailsAPPRAISAL OF SIMULATION FOR A QUEUING SYSTEM (A CASE STUDY OF IMO STATE TRANSPORT COMPANY ITC OWERRI)
Introduction: As the world's population grew, so did the number of lineups and their length. More clients equals more commercial transactions in the business sector. An effective queuing system is one of the numerous strategies to attract consumers since it decreases a customer's waiting...
View DetailsASSESSMENT OF CUSTOMER RELATIONSHIP MANAGEMENT AND ITS IMPACT ON THE ORGANIZATION PERFORMANCE
BACKGROUND OF THE STUDY: A large number of organizations were organized based on the products and services they offered (Christopher, Payne and Ballantyne, 2002). The 4Ps, which stand for product, pricing, place, and promotion, were given a lot of atten...
View DetailsASSESSMENT OF MOTIVATIONAL FACTORS AND THEIR IMPACTS ON EMPLOYEE'S COMMITMENT
BACKGROUND OF THE STUDY: No matter how organized a business organization is, most of the problems faced by its’ executive are the effective management of its human resources to achieve organizational goals (Zhor, & Oldham, 2004).
This mea...
View DetailsASSESSMENT OF NEW PRODUCT DEVELOPMENT AND MANAGEMENT IN NIGERIA: A STUDY OF UNLIEVER NIGERIA PLC
BACKGROUND OF THE STUDY: New product development process allows firms to deal with progressively intensive competition when facing challenges from rapidly changing market condition. Companies try to gain sustainable competitive advantages with continues innovation. These effort a...
View DetailsASSESSMENT OF QUALITY CONTROL TECHNIQUE AND ITS IMPACT ON THE PROFITABILITY IN MANUFACTURING ORGANIZATIONS
ABSTRACT: This research work on the impact of quality control techniques on profitability in manufacturing organizations strives to assess the role of quality control in enhancing the profitability of manufacturing organizations. The study argues that the ultimat...
View DetailsASSESSMENT OF SERVICE COMPACT (SERVICOM) ON PUBLIC SERVICE DELIVERY IN SELECTED FEDERAL TEACHING HOSPITALS IN NIGERIA
BACKGROUND OF STUDY: The Nigeria public service is a vital government institution consisting of the staff of the central administrations, state administrations, the police and the Nigerian A...
View DetailsASSESSMENT OF SERVICE DELIVERY AND CUSTOMER SATISFACTION IN TRANSPORT BUSINESS
Background to the Study: From time immemorial, people have being moving from one place to another in carrying out their daily activities. This simply refers to transportation and to say what transport industry of&...
View DetailsASSESSMENT OF THE CAUSES, EFFECTS AND SOLUTIONS OF RESIDENTIAL BUILDING COLLAPSE IN NIGERIA
BACKGROUND TO THE STUDY: Since independence, the Nigeria government has desperately continued to make concerted effort in the area of quantitative (but not qualitative) supply of mass housing through huge budgetary and policy provisions but, surprisingly, the rat...
View DetailsASSESSMENT OF THE CONTRIBUTION OF EMPLOYEES COMMITMENT ON ORGANIZATION PRODUCTIVITY
Background of the Study: Most organizations have realized that the performance of their workers plays a vital role in determining the success of the organization (Zheng, 2010; Ajila and Awonusi, 2004). As such, it is important for employers and managers alike to...
View DetailsASSESSMENT OF X (FORMERLY TWITTER) APP ON BRAND AWARENESS IN NIGERIA (A CASE STUDY OF RITE FOOD LIMITED, LAGOS STATE )
ABSTRACT: The purpose of this study was to assess the impact of the Twitter app on brand awareness in Nigeria, with a specific focus on Rite Food Limited in Lagos State. The study aimed to analyse the impact of the Twitter ban on Rite Foods Limited's brand aw...
View DetailsAN EVALUATION OF THE IMPACT OF THE EMPLOYER-EMPLOYEE OFFICE RELATIONSHIP ON ORGANISATIONAL PRODUCTIVITY
BACKGROUND OF THE STUDY: Employers do not only hire workers but also start of a new relationship.Thus managing relationship becomes a salient factor which determines performance and productivity in such working environment. Although the goal of every organiz...
View DetailsASSESSMENT ON THE EFFECT OF EMPLOYER-EMPLOYEE RELATIONSHIP ON THE PRODUCTIVITY OF PRIVATE FIRMS
BACKGROUND OF THE STUDY: Employers not only recruit people, but they also begin a new relationship with those employ. As a result, managing relationships becomes an important aspect in determining performance of those employed and productivity in...
View DetailsATTITUDE AND PERCEPTION OF UNDERGRADUATES TOWARDS FILM ADVERTISEMENT
Background of the study: Film is indeed an important art and craft of mankind. It is also based on the projection of all still images in a continuous manner and at high speed in a way that seem moving images. The film medium is based on creative expression....
View DetailsBANK CREDIT FACILITY AND CUSTOMERS’ SATISFACTION
Statement of Problem: It has been observed that banks have failed in instituting an effective and efficient credit policy in meeting customers demand for credit facility and this has resulted in reduction of customers seeking credit facility.
Many...
View DetailsBUREAUCRACY AND EFFICIENCY IN ENUGU STATE CIVIL SERVICE
BACKGROUND OF STUDY: In view of the fact that ethics and morality are the norms of every descent society, and the bedrock on which wholesome, efficient just and prosperous bureaucracy can be b...
View DetailsCAREER DEVELOPMENT'S IMPACT ON ORGANIZATIONAL EXPANSION
BACKGROUND OF THE STUDY: Scholars, academics, decision makers, and human resource specialists all view career development as a phenomenon worthy of attention. Stakeholders in human capital development work to address issues related to advancement in the work...
View DetailsEXAMINATION OF THE CHALLENGES FACING TRANSPORT SECTOR IN PROVIDING QUALITY SERVICE TO THE SOCIETY
ABSTRACT: This study was carried out on the challenges facing transport sector in providing quality service to the society using God is Good Motors, Lagos State as a case study. To achieve this, five significant research objectives were formulated. The...
View DetailsA COMPREHENSIVE EXAMINATION ELUCIDATING THE JUXTAPOSITION OF NATURAL RESOURCE MANAGEMENT AND FEDERALISM IN THE CONTEXTS OF NIGERIA AND SOUTH AFRICA
BACKGROUND OF THE STUDY: A very striking feature of every federal state is the existence of diversities. Whether federations are formed by integration of previously independent entities or through differentiation of a single entity into many components, the...
View DetailsCOMPUTER BASE NETWORK SECURITY AND FIREWALLS IN BANKING SYSTEM (A CASE STUDY OF DIAMOND BANK NIG PLC OWERRI)
INTRODUCTION: The interconnection of computer with other related office equipments are finding increasing application in almost all field of human endeavour most especially the financial sector. More and more banks are introducing the use of computer ne...
View DetailsCOMPUTERIZATION'S INFLUENCE ON THE MICROFINANCE BANKING INDUSTRY
Background of the Study: The utilisation of computers in the preparation of various sorts of accounts, the processing of client statements of accounts, money transfers, and cash dispensing versions have all contributed to the influence that microfinance bank...
View DetailsCO-OPERATIVE EDUCATION AND TRAINING IN TERTIARY INSTITUTIONS IN NIGERIA
Background Of The Study: The planning of the establishment of Institute of Management and Technology Enugu, there not in progressive forms till 1967 to a college of technology up to the ordinary diploma level.
An institution of administration which prov...
View Details