AN ASSESSMENT OF POLITICAL ADVERTISING ON ELECTORATES IN THE 2015 PRESIDENTIAL ELECTION
Abstract: World over, political aspirants adopt the use of diverse campaign strategies such as political advertising in order to sensitize the electorates to vote in their favor. These advertisements often present an exaggeration of what the society stand to gain by voting for the aspirant, as we...
View DetailsAN ASSESSMENT OF POLITICAL ADVERTISING ON ELECTORATES IN THE 2015 PRESIDENTIAL ELECTION
ABSTRACT: World over, political aspirants adopt the use of diverse campaign strategies such as political advertising in order to sensitize the electorates to vote in their favor. These advertisements often present an exaggeration of what the society stand to gain...
View DetailsASSESSMENT OF AUDIENCE PERCEPTION OF MEDIA COVERAGE OF FEBRUARY 2023 PRESIDENTIAL ELECTION
ABSTRACT: This study aims to analyse the audience's view of media coverage of the February 2023 Presidential election, with a specific focus on the South-East geo-political zone as a case study. Nevertheless, the scope of the research st...
View DetailsATTITUDES OF UNDERGRADUATE YOUTHS TOWARD DEMOCRATIC VALUES: IMPLICATION FOR SOCIAL STUDIES
Background to the Study: Citizens are the hearts and soul of democracy and hence there must be active and informed involvement of the people at all levels of governance as willing participants in defining and maintaining their democracy. The youths of...
View DetailsTRADE UNIONISM AND IT’S IMPACT ON WORKERS WELFARE IN NIGERIA
BACKGROUND TO THE STUDY: The term trade union has a variety of meanings depending on the perception of workers and the definition imposed by the legal frameworks in many countries. Some workers organizations call themselves staff or professional associations...
View DetailsTHE RECONSTRUCTION OF NIGERIA'S IMAGE AND THE ROLE OF PUBLIC RELATIONS
CHAPTER ONE
INTRODUCTION
BACKGROUND OF STUDY: Nigeria is one of the most well-known and impressive countries in the world, despite the fact that it faces an exceptionally high...
View DetailsTHE IMPACT OF PUBLIC OPINION ON PUBLIC POLICY IN NIGERIA: AN APPRAISAL
CHAPTER ONE
GENERAL INTRODUCTION
BACKGROUND OF THE STUDY: Since independence in 1960 in Nigeria, different governments have embrace on one programme or another. The research work is to examine the activities of the public...
View DetailsTHE EFFECT OF OWNERSHIP ON POLITICAL CAMPAIGN AND REPORTING IN NIGERIA, A STUDY OF GUARDIAN NEWSPAPER
CHAPTER ONE
INTRODUCTION: This paper evaluates Nigerian press reportage of political campaign during the 2011 presidential election. The major focus of the paper is to assess the role of the Nigerian press in the strugg...
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