ABSTRACT: Photographs in news stories can stimulate opinion change, either making a reader love the good advertised, or making the reader hate it.  In view of the foregoing, this study sought to ascertain an “Assessment of Readers Perception on the use of photographs i...

BACKGROUND OF THE STUDY: Newspapers, which constitute the vocal and vibrant press, have consistently championed the fight again...

ABSTRACT: The rate at which innocent lives have been muddied in Nigeria by the problem of kidnapping and abduction is concerning, since the impact of kidnapping is becoming severe in Nigerians to the point that everyone is sleeping with one eye open. This sc...

BACKGROUND TO THE STUDY: Guidance and counselling as the name implies in the mode and conduct by which an individual or a body of individual assist in the aspect of co-ordination, which lead to efficiency in a given state or policy for the up keep of the future,...

ABSTRACT: This study aims at understanding the impact of advertising on the buying habit of rural dwellers. The study has other objectives such as to know how the people in rural dwellers particularly Igarra community reach to advertising message and to determine...

ABSTRACT: Mass media refers to those media that are designed to be consumed by large audiences through the agencies of technology. These technologies include the Internet, television, newspapers, film and radio, which are used for mass communication. Mass media a...

​​​​​BACKGROUND OF THE STUDY: Chemistry as a science subject plays a vital role in transforming the environment and improving the general quality of life. It is essentially needed for a nation’s technological development. As a core science subject, the prop...

Background of the study: The Internet continues to evolve into a major news source. The internet which is the worldwide system of interconnected computers makes use of telecommunication resources. It is defined by Aina (2003), Hanson (2005) as a network made up o...

Background to the Study: Citizens are the hearts and soul of democracy and hence there must be active and informed involvement of the people at all levels of governance as willing participants in defining and maintaining their democracy.  The youths of...

BACKGROUND OF THE STUDY: In the 21st century, television is an important means of communication that can be used for a variety of purposes, including the dissemination of information, the education of audiences, the entertainment of audiences, and the persuasion...

Background of the Study: The Internet continues to evolve into a major news source. The internet is the worldwide system of interconnected computers which make use of telecommunication resources. It is defined by Ani (2010)  as a networ...

ABSTRACT

The primary objective of this study is to investigate the current condition of Nigerian newspapers that are disseminated through the internet, with the intention of determining the discernment and viewpoint of Nigerian readership towards these...

BACKGROUND OF THE STUDY: Deviant can be said to be all types of behaviour or acts which are inconsistent with the rules and regulations of an organizational set up. Organization as defined by Ejiogu (1990) is a social unit that pursues specific goal which they ar...

Background of the Study: Economic policies are deliberate actions by the authority geared towards influencing total spending, output, income, cost of money, employment and other economic activities in an economy.  Economic development on the other hand is de...

BACKGROUND OF THE STUDY: The role of television as a mass medium in the democratization process is understood in the context of the public sphere, which is defined by Habermas stated  in 2012 as "organs of information and political debates such as newsp...

Background of the Study: The earliest and most fundamental responsibility of academic library is the conservation of knowledge. An academic library according to Akpata (1979) and Edoka (1992), refers to a library that c...

Background of the study: Evidence abound of increasing incidents of examination malpractices by students at schools and colleges; which conflict with the core purpose of education ´ the training of the mind and character for the acquisition of pra...

BACKGROUND OF THE STUDY: Social media are interactive technologies that enable people to create and share content, thoughts, job interests, and other modes of expression across virtual communities and networks.Users either use web-based applications on their desk...

Background to the study: The Covid-19 pandemic in Nigeria is part of the global scourge of coronavirus disease 2019 caused by severe acute respiratory syndrome coronavirus (SARS Covid-19). Coronavirus was first discovered in Wuhan, China in December, 2019. Initia...

INSIGHT INTO LIBRARY SYSTEM: A library can be defined as a room or building where books are kept and referenced. It is an area of multifarious activity on book management. A library as a repository of knowledge, houses collections of books, both reference and general, technical r...

ABSTRACT: This research presents the results of the impact of fake news on Nigeria Society, a case study of Yaba College of Technology, Yaba, Lagos state. Data were gathered using a self -constructed questionnaire and the result gotten was analyzed using the simple percentage met...

Background to the Study: Discipline, according to Jemibewon (1976) is a highly desirable quality of human being or social group.  Discipline behavior is accepted as essential characteristics of any educated or cultured person.  Discipline, therefore, is a subject of gre...

BACKGROUND TO THE STUDY: Guidance and counselling as the name implies in the mode and conduct by which an individual or a body of individual assist in the aspect of co-ordination, which lead to efficiency in a given state or policy for the up keep of the fut...

ABSTRACT: The present study is primarily aimed at scrutinising and evaluating the multifaceted functions undertaken by non-governmental organisations in the advancement of rural regions. The study is additionally intended to discern the underlying factors contributing to the...

BACKGROUND TO THE STUDY: In 2015 general elections witnessed a remarkable use of social media as a political communication tool in Nigeria. Three major issues underline the tremendous use of social media tools during the 2015 elections. Firstly, the use of social media in Ni...

Background to the study: Social problems are issues happenings which are frequently occurring in the society in recent times. They are the issues that affect everybody in the society. The issues are of great concern to both the young and adults. They are not pers...

Background of the Study: In the event that a country experiences an outbreak of disease, it is the responsibility of the government, through the Ministry of Health, to rise to the challenges by allocating a significant amount of money and establishing facilities...

CHAPTER ONE

INTRODUCTION: Advertising is any paid form of non-personal presentation and promotion of persons, institutions, ideas, goods or services, by an identified sponsor using appropriate medium or media of communi...

CHAPTER ONE

INTRODUCTION

1.1 Background Of The Study

The role of the media as the society's watchdog has evolved over the course of time, and the information and...

CHAPTER ONE

INTRODUCTION

Background of the Study: According to Kombo (2015), radio is an essential medium for bringing about social change through the dissemination of public education. The requirement that individuals have to...

CHAPTER ONE

INTRODUCTION

Background of the study: English is one of the major languages out of about 5000 estimated languages spoken in the world.  About 200 years ago, English was simply the language of less than 15...

CHAPTER ONE

INTRODUCTION

Background to the Study: In recent years, educational researchers have emphasized the critical role of the principal in creating an effective school e...

CHAPTER ONE

INTRODUCTION

Background of the Study: In the world over, education has become an essential commodity that determines the level of development or growth of any nati...

CHAPTER ONE

INTRODUCTION

Background to the Study: From independence, the secondary school system of education in Nigeria experienced a high level of discipline.  The...

CHAPTER ONE

INTRODUCTION

BACKGROUND TO THE STUDY: Advertising has often been defined functionally and semantically and there are quite a number of such definitions around. Wri...

CHAPTER ONE

INTRODUCTION

BACKGROUND OF THE STUDY: The media has an important part to play in the man for gender transition and in narrowing the social woman gap that exists be...

CHAPTER ONE

INTRODUCTION

BACKGROUND OF THE STUDY: Academic attainment is an important parameter in measuring success in students. Observations and reports have shown that success or high academic achievement has become a Herc...

CHAPTER ONE

INTRODUCTION

BACKGROUND TO THE STUDY: The academic performance of students in economics in secondary school these days has been attributed to many family factors....

CHAPTER ONE

INTRODUCTION

BACKGROUND OF THE STUDY: These days, a significant portion of commercial business all around the world takes place on digital networks, which link ind...

CHAPTER ONE

INTRODUCTION

Introduction: Election is the central institution of democratic representative governments. This is because, in a democracy, the authority of the gove...

CHAPTER ONE

GENERAL INTRODUCTION

BACKGROUND OF THE STUDY: Since independence in 1960 in Nigeria, different governments have embrace on one programme or another. The research work is to examine the activities of the public...

CHAPTER ONE

INTRODUCTION

Background of the study: Sales promotion involves the marketing activities other than advertising, publicity or personal selling, that stimulate consumers’ purchase and dealer effectiveness. The...

CHAPTER ONE

INTRODUCTION

Background of the Study: In recent years the online environment is viewed by users from a new perspective, in a commercial way. Its development a...

CHAPTER ONE

INTRODUCTION

BACKGROUND OF THE STUDY: Education through media has created substantial changes in the traditional concept of education, has eliminated most of...

CHAPTER ONE

INTRODUCTION

Background to the Study: In today’s world of modern governance throughout the world, the issue of good governance has assumed the front burner a...

CHAPTER ONE

INTRODUCTION

Background to the Study: In today’s world of modern governance throughout the world, the issue of good governance has assumed the front burner a...

CHAPTER ONE

INTRODUCTION

Background of the Study: In social science no concept has a single definition, because there are converging views of concepts that is, different schol...

CHAPTER ONE

INTRODUCTION

BACKGROUND OF THE STUDY: Mass marketing techniques have dominated the marketing strategies implemented by companies worldwide. Media such as radio, te...

CHAPTER ONE

INTRODICTION

BACKGROUND OF THE STUDY: Corruption is conscious attempt to secure wealth, power and misuse of public power through illicit means to satisfy a selfish...

CHAPTER ONE

INTRODUCTION

Background of the study: Moral education is an issue that is currently being widely discussed as a result of the moral decadence of youths. The Nigeri...