A COMPARATIVE ANALYSIS OF APPLICATION OF MARKETING CONCEPT IN MARKETING OF HAIR DRESSING SERVICE
BACKGROUND TO STUDY
As modernity unravels, with its awe-inspiring issues and potential, the subject of marketing is getting growing attention from businesses, organizations, and governments. Marketing is both an ancient and new profession. It existed in the past, or sin...
View DetailsA COMPARATIVE ANALYSIS OF RELATIONSHIP BETWEEN RENTAL RESIDENTIAL AND COMMERCIAL PROPERTIES IN NIGERIA
Background of the study
A home is one of life's most fundamental need. This need can be met for an individual in one of two ways: either by occupying his own property as an owner's occupier or by renting a property from someone else. In our more traditional soci...
View DetailsAN ASSESSMENT OF THE ROLE OF MICROFINANCE BANK IN NIGERIA
BACKGROUND TO THE STUDY: It is know fact that banks help to accelerate the growth and development of a developed and developing economy. Consequently, finance becomes an important ingredient in the economic development of a nation and communities alike. Thus, the...
View DetailsCAUSES OF LOW PRODUCTIVITY BY PUBLIC SERVICE WORKERS
Background of the study: Productivity is very vital for the development of any country because it will help to improve the standard and quality of life of the citizens. The issue of low productivity by public service workers has in recent time been a matter of great c...
View DetailsEVALUATION OF THE EFFECTS OF ANTHROPOENIC ACTIVITIES AND DOMESTIC WASTE ON SURFACE WATER QUALITY
Abstract: The microbiological and organic pollutants characteristics of umuosoko stream in ikwuano local government area, Enugu state, Nigeria were carried out. Twenty water samples were collected from four different parts of the river. The pour plate techn...
View DetailsGODFATHERISM AND POLITICAL CONFLICT IN NIGERIA: AN OPINION SURVEY OF VOTERS
INTRODUCTION: The human race will never see the end of troubles until political power is entrusted to the lover of wisdom “Plato Republic”. My first approach to the challenge of this topic, is that we have no choice but to seed to return to the basic context in which Nigerians see the...
View DetailsIMPACT OF CASH LIQUIDITY ON THE PERFORMANCE OF DEPOSIT MONEY BANKS IN NIGERIA
Background of the study
Cash liquidity reflects a financial institution’s ability to fund assets and meet financial obligations. Cash liquidity is essential in all banks to meet customer withdrawals, compensate for balance sheet fluctuations, and provide funds for...
View DetailsIMPACT OF TAXATION ON PERFORMANCE IN SMALL SCALE ENTERPRISE IN RIVERS STATE
Abstract: The study was carried out to find out the impact of taxes on performance of small scale business enterprises in Nigeria (SSBs), taking a case study of River State. The study aimed at assessing the performance of business enterprises in...
View DetailsIMPACT OF INTEREST RATE CHANGES ON EFFECTIVE PRICING OF BANK CREDIT IN NIGERIA
Background of the Study: Operators in the banking system argue that the pegging lending rate at the present level by the Central Bank of Nigeria (CBN) is not realistic as it is not market determined especially urban considered against the cost of deposits (term deposits and savin...
View DetailsTHE ROLE OF INTERNAL AUDIT AS A MANAGEMENT TOOL FOR ENHANCING ORGANIZATIONAL FINANCIAL PERFORMANCE
BACKGROUND OF THE STUDY: The selection of the research topic indicates the researcher's intention to investigate the efficiency and effectiveness of internal audits in various corporate organisations, including banks, manufacturing companies, and governm...
View DetailsTHE EFFECT OF HUMAN RESOURCE PLANNING ON ORGANIZATIONS PERFORMANCE IN ACCESS BANK
The contemporary corporate landscape is characterised by a high level of competitiveness, wherein the ability to survive and maintain long-term viability has become increasingly elusive for numerous organisations. The genesis of this competition can be attributed to the exponential expansion of t...
View DetailsLIQUIDITY MANAGEMENT IN BANKS: A STUDY OF SELECTED COMMERCIAL BANKS IN NIGERIA (2000-2009)
Background of the study: The whole concept of banking is built upon confidence in the liquidity of the bank. Liquidity management is critical in the banking operations. Customers place their deposits with a bank, confident that they can withdraw the deposit when...
View DetailsLIQUIDITY PROBLEMS IN COMMERCIAL BANKS
Background of the study: Banking operation which can be traced back to the early colonial period has helped in economy growth and development of a country. In Nigeria, the existence of commercial banking started with the establishment of African Banking Corporation in 1892....
View DetailsMANAGING INDUSTRIAL DISPUTES IN HIGHER INSTITUTIONS IN ENUGU STATE
BACKGROUND OF THE STUDY: In the formation of the nation industrial policy the federal government was influenced by the country’s social and economic conditions and the standard set by the international labour organization (ILO) and Nigeria is a...
View DetailsSOLAR TECHNOLOGY: AN ALTERNATIVE SOURCE OF ENERGY FOR NATIONAL DEVELOPMENT
Background of the study: The development of a nation brings an effective transformation of its socio-political, economic, cultural, technology and industrial bases. More so, within the particular conception of socio-economic processes which underscores every econ...
View DetailsIMPACT OF AGRICULTURAL OUTPUT ON NIGERIAN ECONOMY
Background of the study: One of the important objectives of macroeconomic policy in has been the rapid economic growth of an economy. Economic growth is defined as “the process whereby the real per capita income of a country over a long period of time.” Economic growt...
View DetailsINFLUENCE OF SOCIAL DEMAND, PEER PRESSURE AND ECONOMIC INSTABILITY ON ADOLESCENTS’ BEHAVIOURAL PATTERN
ABSTRACT: The study examined the influence of social demand, peer pressure and economic instability on adolescents’ behavioural pattern in Lagos State: Implication for Counselling in Mainland Local Government Area of Lagos State. In this study, the research...
View DetailsTHE IMPACT OF COMPUTERIZATION ON THE PRODUCT CREATION AND SERVICE DELIVERY
BACKGROUND OF THE STUDY: Today’s business environment is very dynamic and undergoes rapid changes as a result of technological innovation, increased awareness and demands from customers. The application of information and communication technological concept...
View DetailsTHE ROLE OF COMMERCIAL BANKS IN FINANCING SMALL SCALE INDUSTRIES IN NIGERIA (A CASE STUDY OF UNION BANK OF NIGERIA PLC)
BACKGROUND TO PROBLEM: The various development plans implemented in Nigeria have prioritised the achievement of self-reliance. The rationale behind the establishment of this national objective stems from the considerable expectations placed upon citizens in terms of generat...
View DetailsTHE ROLE OF EDUCATION AND NATIONAL DEVELOPMENT IN NIGERIA
BACKGROUND TO THE STUDY: According to Uwadia (2010), Education in a broad sense is a process by which an individual acquires the many physical and social capabilities demanded by the society in which he/she is born into to function. It is to a nation what the min...
View DetailsA CRITICAL ASSESSMENT OF THE USE OF MEDIA IN THE CAMPAIGN AGAINST THE SPREAD OF CORONA VIRUS DISEASE
Background to the study: The Covid-19 pandemic in Nigeria is part of the worldwide plague of coronavirus illness 2019 caused by SARS coronavirus (SARS Covid-19). Coronavirus was found for the first time in December of 2019 in Wuhan, China. The World Health Organi...
View DetailsA CRITICAL EVALUATION OF “THE FAST AND FURIOUS” (ACTION FILM) AND ITS IMPACT ON THE SOCIAL BEHAVIOURAL PATTERN OF STUDENTS
Background of Study: It is necessary to understand and respect the power of television and cinema as media for disseminating information in order to completely comprehend the research issue....
View DetailsA CRITICAL EVALUATION OF COVID-19 SAFETY COMPLIANCE LEVEL AMONG INDUSTRIAL WORKERS IN NIGERIA
BACKGROUND OF THE STUDY: The globe was rocked by a pandemic of severe respiratory sickness known as Covid-19. The viral infection is quickly spreading over the world. Droplet transmission, contact with an infected case, and contact with contaminated fomites are a...
View DetailsA CRITICAL INVESTIGATION OF AGRICULTURE AND ITS IMPACTS ON ECONOMIC GROWTH IN NIGERIA
Background to the Study: Agriculture comes from the Latin words "ager," which means "field," and "cultura," which means "cultivation." This shows that crop cultivation was the oldest type of agriculture (Are, Igbokwe, Asadu, Bawa, 2010...
View DetailsA CRITICAL SURVEY OF ADVERTISING AS A DETERMINANT OF CUSTOMER PATRONAGE IN THE FAST FOOD INDUSTRY
ABSTRACT: The research work titled “the relevant of advertising as a determinant of customer patronage for fast food (a case study of Chiky and Early in Owerri Metropolis was carried out with objectives. To determine how advertising has affected the decisio...
View DetailsA FINGERPRINT AUTHENTICATION SYSTEM FOR ATM SECURITY
Abstract: The study looked into the assessment of fingerprint authentication system for ATM security. Specifically, the study aim to provide a platform that will allow the bankers to collect customers’ finger print, provide a platform that will allow the bankers...
View DetailsA PHILOSOPHICAL EVALUATION ON THE EXISTENCE OF GOD AND THE PROBLEM OF EVIL
Background of the Study: For centuries, people have sought a solution to the conundrum of the existence of a supernatural deity who is almighty and omni-benevolent but permits evil to exist (Manyx 2019). Three intellectual demands may be seen to be served by belief in a supe...
View DetailsA PHYSICOCHEMICAL ANALYSIS OF BOREHOLE WATER AND SACHET WATER IN OWERRI MUNICIPAL: ANALYTICAL COMPARISON
ABSTRACT: Three types of sachet water samples and three types of borehole water samples all from Owerri Municipal, Imo State were collected and analyzed for physicochemical parameters. A total of twenty (21) parameters including Odour, Colour, pH, Conductivi...
View DetailsA REMEDY TO INFRASTRUCTURAL CHALLENGES VIA RENEWAL PROGRAMME, A CASE STUDY OF LAGOS MEGA CITY
Background of the study: Lagos now has a population of more than 15 million people. The United Nations grants megacity classification to cities with populations of 10 million or more. Building and preserving a model megacity has significant obstacles. It might be difficult t...
View DetailsA STUDY OF THE PHONOLOGICAL USAGE OF THE ENGLISH LANGUAGE BY L2 SPEAKERS IN SELECTED NIGERIAN SCHOOLS
Background of the Study: English can be said to be the most widely spoken language in the world, and has become the official language of some West African countries, namely, Nigeria, Ghana, Sierra-Leone, Liberia and the Gambia. In these countries, English is a second language whi...
View DetailsTHE UTILISATION OF ADVERTISING AS A POTENT INSTRUMENT FOR FOSTERING BUSINESS EXPANSION : A CASE STUDY OF NIGERIAN BOTTLING COMPANY PLC
Abstract: The research focused on the utilisation of advertising as a potent instrument for fostering business expansion. Advertising is defined as the dissemination of information or persuasive messages through various media channels, with the intention of promo...
View DetailsAN ASSESSMENT OF GOVERNMENT EFFORT ON THE PROVISION OF PORTABLE WATER SUPPLY IN BIDA LGA, NIGER STATE
Background of the study: Nigeria has a vast amount of surface and subterranean water resources, which necessitates a well-defined administrative system capable of properly managing the resources. Nigeria's current water supply situation is woefully insufficie...
View DetailsAN ASSESSMENT OF THE FACTORS RESPONSIBLE FOR MALNUTRITION AND ITS IMPACT ON CHILDREN IN OVIA NORTH EAST LOCAL GOVERNMENT AREA OF EDO STATE
BACKGROUND TO THE STUDY: The word "malnutrition" is often used in reference to underdeveloped and developing nations. Malnutrition has been understood in a variety of ways; for instance, Ajao, (2022) considers malnutrition to be the condition that...
View DetailsAN ASSESSMENT OF WORKABILITY OF FREEDOM OF INFORMATION ACT (FOIA) IN JOURNALISM PROFESSION IN NIGERIA
ABSTRACT: This work set out to study the workability of freedom of information Act (FOIA) in Journalism profession in Nigeria. In 2011, the bill FOIA was assented to by the president of the federal republic of Nigeria president Goodluck Jonathan after...
View DetailsAN EVALUATION OF METHODS USED FOR IMPROVING LOW ACADEMIC ACHIEVEMENT IN ENGLISH LANGUAGE IN SECONDARY SCHOOL
Background of the study: The more complicated nature of learning and the increasing demands placed on instructors as a result of these changes have made the job of teaching a more difficult one. This new position requires not just the increased delivery of knowledge to pupils, bu...
View DetailsAN EVALUATION OF THE CHALLENGES TO PROVIDING AFFORDABLE HOUSING IN NIGERIA
ABSTRACT: The context of this research study is provision of affordable housing for Nigerians especially for the low income households. Housing is the provision of shelter; an abode to live in. Shelter should be adequate, affordable and decent. Adequate in t...
View DetailsAN EXAMINATION OF DOMESTIC WATER DEMAND AND SUPPLY: A CASE STUDY OF ILORIN, KWARA STATE
Background of the study: Water is necessary for life, and its availability, usage, and spatial distribution are all linked to economic growth and societal progress. Aside from oxygen, water is essential to life; it is a cornerstone for human success because adequate and high-qual...
View DetailsAN EXAMINATION OF FACTORS RESPONSIBLE FOR THE BEHAVIOR OF WOMEN TOWARDS FAMILY PLANNING IN NIGERIA
Background of the Study: Family planning is the process of having a specific number of children at intervals acceptable by individuals or couples, with the goal of promoting both the health and welfare of the family unit as a whole. As the name suggests, family planning involves...
View DetailsAN EXAMINATION OF THE ROLE OF FISCAL POLICY IN THE DEVELOPMENT OF NIGERIA ECONOMY
Background of the Study: The economy of any country, irrespective of its structure is regulated by certain policies developed by the government. Some of these include economic policies, social policies, monetary policies etc. however of all these policies economi...
View DetailsA CRITICAL ANALYSIS OF THE IMPACT OF WESTERN MEDIA ON THE FASHION PREFERENCES OF NIGERIAN YOUNG WOMEN
ABSTRACT: This study was carried out to examine the influence of western media on the fashion choices of Nigerian women using female students of Legacy University, Okija as case study. Specifically, the study aimed at showing how the contents...
View DetailsAN EXAMINATION OF ORGANIZATION INVENTORY PLANNING AND CONTROL ON PRODUCTS AVAILABILITY: A CASE STUDY OF SELECTED FIRM IN KADUNA STATE
Background of the Study: In the field of materials management, it is a well-known truth that the continuation of production or the delivery of services is contingent on a steady flow of necessary inventories. However, the challenge that faces those in charge of materials manageme...
View DetailsAN INVESTIGATION INTO THE EFFECT OF SALES PROMOTION ON THE BUYING DECISION OF CONSUMERS (A CASE STUDY OF GLOBACOM NIGERIA LIMITED)
BACKGROUND OF THE STUDY: Following the beginning of the Industrial Revolution, there was an increase in the production of products and services due to the incorporation of machines into the production system. As a result, there was an abundance of items that...
View DetailsA COMPREHENSIVE INQUIRY INTO THE FACTORS INFLUENCING THE SUCCESSFUL ENGAGEMENT OF WOMEN IN ADULT EDUCATION IN NIGERIA
Background of the study: The central tenet of the Nigerian educational system is the development of the whole person into a responsible and productive member of society. This is accomplished through the acquisition of the appropriate knowledge, mental and physical capabilities, a...
View DetailsAN ANALYSIS OF THE ELECTRICAL INSTALLATION AND DESIGN PREREQUISITES FOR A MEGA FILLING STATION
INTRODUCTION: The development of internal combustion engines resulted in a growth in the need for the consumption of fuel in the modern era. As the number of people who own cars has increased, there has been a corresponding rise in the need for gas stations. A gasoline station ou...
View DetailsAN INVESTIGATION OF SOCIAL MEDIA USAGE AND ITS IMPACT ON STUDENTS EXPOSURE TO CYBERCRIMES
Background of the study: Technology has been the success story of our century and has opened doors for beneficial inventions. Technology has countries interconnected and the world has now become a global village (Ojo 2019). he information of most people and...
View DetailsAN INVESTIGATION ON THE EFFECT OF LOGISTICS MANAGEMENT IN MARKETING OF AGRICULTURAL PRODUCTS (A STUDY OF DIVERSAY SOLUTION LIMITED)
BACKGROUND OF THE STUDY: Logistics management encompasses the crucial task of efficiently and effectively coordinating the transportation of both raw materials and finished goods from their respective production sites to the ultimate point of purchase. Prior to being utilise...
View DetailsAN INVESTIGATION ON THE FACTORS RESPONSIBLE FOR CONFLICT BETWEEN SECRETARIES AND BOSSES IN STATE OWNED ESTABLISHMENT
Background of the study: A secretary is an assistant to an executive who has mastery of office skills as well as the capacity to undertake responsibilities without direct supervision. This individual also demonstrates initiative, exercises judgement, and makes decisions within th...
View DetailsTHE RELATIONSHIP BETWEEN LOCAL COMMUNITIES AWARENESS OF INSURANCE AND THE DEMAND FOR LIFE INSURANCE PRODUCTS
ABSTRACT: The main aim of this study is to examine the influence of insurance awareness on the demand for life insurance products in Lagos State, specifically concentrating on the population of Alimosho Local Government Area. The research study utilised a survey...
View DetailsANALYSIS OF IPOB AGITATION AND THE NEED FOR NATIONAL RESTRUCTURING IN NIGERIA
BACKGROUND OF THE STUDY: When a country's institutions deteriorate, warlords, terrorists, and other perpetrators seize power and use violence against civilians from other nations, as the terrorist attacks in New York, London, Madrid, Nigeria and Mumbai demons...
View DetailsANALYSIS OF SOCIAL RESPONSIBILITY AND ITS EFFECTS ON BUSINESS ORGANIZATION
ABSTRACT: The study aimed at examining the effect of Corporate Social Responsibility on business organization using Sterling Bank Iwo branch of Osun State as case study. It determined the significant effect of CSR on business organiza...
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