"Where African Research Finds Its Voice"

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THE IMPORTANCE OF BRANDING AND PACKAGING AS A MEANS OF SALES PROMOTION IN AN ORGANIZATION IN NIGERIA

CHAPTER ONE

INTRODUCTION

Background to the Study: The study of the importance of branding and packaging as a means of sales p...

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THE IMPORTANCE OF BRANDING IN THE MARKETING OF UNILEVER PRODUCTS IN ENUGU STATE

CHAPTER ONE

INTRODUCTION

BACKGROUND OF THE STUDY: Perhaps the most distinction skill of professional marketing is th...

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THE IMPORTANCE OF COMMUNITY OF INQUIRY PHILOSOPHY FOR CHILDREN SYSTEM OF EDUCATION IN OUR SCHOOLS

CHAPTER ONE

INTRODUCTION

BACKGROUND OF THE STUDY: The important of community of Inquiry philosophy for children (COIP4C)...

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THE IMPORTANCE OF EFFECTIVE FINANCIAL MANAGEMENT TO THE OVERALL SUCCESS OF AN ORGANIZATION

CHAPTER ONE

INTRODUCTION

BACKGROUND OF THE STUDY: Planning one's finances requires making efficient use of one's reso...

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THE IMPORTANCE OF EFFICIENT PURCHASING IN A MANUFACTURING ORGANIZATION

CHAPTER ONE

INTRODUCTION

BACKGROUND OF THE STUDY: Purchasing is concerned with the “process of defining the organizatio...

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THE IMPORTANCE OF FINANCIAL ACCOUNTING LITERACY ON THE GROWTH, DEVELOPMENT, SURVIVAL, PRODUCTIVITY AND PERFORMANCE OF SMES IN KWARA STATE

CHAPTER ONE

INTRODUCTION

Background of the Study: Financial literacy remains an interesting issue in both developed and devel...

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THE IMPORTANCE OF FINANCIAL INSTITUTION IN THE DEVELOPMENT OF SMALL SCALE INDUSTRIES

CHAPTER ONE

INTRODUCTION: This chapter defined the meaning of financial institution, how they perform their function on the small scale industries and how they help them to regulate their business. It te...

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THE IMPORTANCE OF IMPROVING AGRICULTURE PRODUCTION THROUGH CO-OPERATIVE SOCIETIES. (A CASE STUDY OF ANIOCHA L.G.A, ANAMBRA STATE)

CHAPTER ONE

INTRODUCTION: In Anambra State, most inhabitants survive through Agriculture and their main occupation is subsistence farming which attracted the interest &n...

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THE IMPACT OF FINANCIAL POLICY ON NIGERIAN AGRICULTURAL PRODUCTIVITY AND OUTPUT

CHAPTER ONE

INTRODUCTION

Background of the Study: It is impossible to overstate the significance of agriculture in the p...

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THE IMPACT OF FISCAL POLICY ON ECONOMIC PERFORMANCE IN NIGERIA (1988-2023)

CHAPTER ONE

INTRODUCTION

Background to the Study: Fiscal policy has traditionally been related to the use of taxation and pub...

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