Background to the study

Generally, sufficient funding is needed for effective library and information service delivery; also while responding to the opportunities of digital revolution, the library faces renewed and intensified period of financial strin...

ABSTRACT: Photographs in news stories can stimulate opinion change, either making a reader love the good advertised, or making the reader hate it.  In view of the foregoing, this study sought to ascertain an “Assessment of Readers Perception on the use of photographs i...

BACKGROUND OF THE STUDY: Newspapers, which constitute the vocal and vibrant press, have consistently championed the fight again...

ABSTARCT: Text-to-speech and related read audio tools are being widely implemented in an attempt to assist students’ reading comprehension skills. PDF to audio system is a screen reader application designed and constructed for effective audio communication sy...

ABSTRACT: Stylistics encompasses the examination and analysis of texts through the lenses of both linguistics and literature. The purpose of this study was to analyse the fundamental language characteristics employed by Chimamanda Ngozi Adichie in her work, The T...

ABSTRACT: Style refers to an individual's unique approach or manner of accomplishing a task. The various aspects of human behaviour, such as dressing, speaking, acting, teaching, and writing, are influenced by a multitude of factors and ideol...

ABSTRACT: The present investigation entails a comprehensive lexico-semantic analysis of the literary work titled "Half of a Yellow Sun" (ọkara nke an odo anyanwụ).The objective of this research is to analyse and determine the organisation and categorization of identifie...

Background of the study: The infamously problematic practice of examination malpractice in Nigeria is analogous to the rapid onset of an unpleasant social malaise that seems to defy any type of therapy and may be analogous to a sickness. It is widely recognized for its reputation...

PREFACE: The creation of this exquisite masterpiece aims to enlighten society about the opulent benefits and profound significance of the Opoto festival in the enchanting Enugu Agidi Village. The illustrious Opoto festival, a grandiose celebration held with utmost opulence every...

Background of the study: The Internet continues to evolve into a major news source. The internet which is the worldwide system of interconnected computers makes use of telecommunication resources. It is defined by Aina (2003), Hanson (2005) as a network made up o...

Background of the study: Secretaries may work in a variety of settings, including government agencies, businesses, nonprofit groups, and industries. Of all these, the sector may stand to benefit the most from hiring the greatest secretaries and suffer the most from doing so. ...

Background to the Study: Information and communication technology (ICT) is gaining importance in today's society, dubbed the information age, since it is considered to facilitate and accelerate our entrance into an information-based environment. In addition,...

Background to the study: Performance appraisal has become a strategic tool for improving organizational effectiveness. Performance appraisal exercise is often used interchangeably with performance assessment, evaluations, and performance review or employee a...

BACKGROUND OF THE BODY: Privatization Appeared on standard dictionaries only in the early 1980s [it appeared in Webster new collegiate Dictionary is one of the radical methods through for thinning the government owned enterprises [which failed to maximize gr...

Background of the Study: The Internet continues to evolve into a major news source. The internet is the worldwide system of interconnected computers which make use of telecommunication resources. It is defined by Ani (2010)  as a networ...

ABSTRACT

The primary objective of this study is to investigate the current condition of Nigerian newspapers that are disseminated through the internet, with the intention of determining the discernment and viewpoint of Nigerian readership towards these...

BACKGROUND OF THE STUDY: The art of communication as we know it now has evolved over many generations. Humans have been working very hard for a very long time to improve on one of the most fundamental aspects of their existence, and this effort has resulted in the sophistication...

Background of the Study: The earliest and most fundamental responsibility of academic library is the conservation of knowledge. An academic library according to Akpata (1979) and Edoka (1992), refers to a library that c...

Background Of The Study: Globally, adverts have been known to be a great source/or means of luring and convincing consumers to purchase various goods and services. Since the inception of adverts there has been an increase in brand loyalty from consumers of certai...

Background to the study: According to Anil (2013:28) “Advertising via mobile devices or mobile advertisement is defined as the usage of interactive wireless media (such as cellular phones and pages, cordless telephones, personal digital assistances, two-way...

Background of the study: Reading is an essential tool for lifelong learning. It is important for everyone to develop the rudiments of reading and the culture of reading always so as to survive in life. Reading according to Holte (1998) adds quality to life and provides acces...

Background To The Study: Advertisements are part of our social environment in the 21st century, and can be seen throughout any industrialized country. The average American is exposed to as many as 5,000 advertisements a day, stated by Jay Walker-Smith, and nearly...

BACKGROUND OF THE STUDY: Broadcasting, according to Robert White (1999:485) was introduced as a form of military communication in the 1920’s, the apogee of nationalism and government propaganda. Dominick (1990:175) one of the striking facts about broadcasti...

CHAPTER ONE

INTRODUCTION

1.1 Background Of The Study

The role of the media as the society's watchdog has evolved over the course of time, and the information and...

CHAPTER ONE

INTRODUCTION: A library, according to Jonathan Crowther (2000), is a storehouse of knowledge. It is the repository of information and information source. A library collects, organizes, stores and dissem...

Background of the study: It is well known that adolescence stage has been conceptualized as a transitional period. Thus, this period begins with the onset of puberty and ends with the acceptance of the rules and responsibilities of adulthood. Of all life- stages, except childhood...

CHAPTER ONE

INTRODUCTION

BACKGROUND TO THE STUDY: Advertising has often been defined functionally and semantically and there are quite a number of such definitions around. Wri...

CHAPTER ONE

INTRODUCTION

Background of the study: The Nigerian government considers primary school education as being critical for a smooth transition from the home to the school and for preparing the child for adjustment and...

CHAPTER ONE

INTRODUCTION

Background of the Study: Journalism is fundamental in ensuring purposeful and peaceful co-existence in the society. They are indispensable to the succ...

CHAPTER ONE

INTRODUCTION

BACKGROUND OF THE STUDY: Inventory covers the greatest part of the assets of any firm; therefore the need for inventory control cannot be overemphasiz...

CHAPTER ONE

INTRODUCTION

BACKGROUND OF THE STUDY: In the era of post colonialism, Nigeria has at one time or another, embarked upon certain policies that have political economic implications. For instance, from 1960 to date, N...

CHAPTER ONE

INTRODUCTION

BACKGROUND OF THE STUDY: Promotional strategies encompass a range of methods, including signage, symbols, mathematical expressions, and dynamic action...

CHAPTER ONE

INTRODUCTION

BACKGROUND OF THE STUDY: The performance of organization is the focus of intensive research efforts; how well an organization performs its mission and...

CHAPTER ONE

Introduction: Communication is the act of transferring information from one person to another, creature and point to point.  It could also be means of transmitting and conveying of ideas, attitudes, vie...

CHAPTER ONE

INTRODUCTION

BACKGROUND OF THE STUDY: Current globalized marketing has prompted companies to see internationalizing their activities as a means of remaining compet...

CHAPTER ONE

INTRODUCTION

BACKGROUND OF THE STUDY: Modern marketing is concerned with the performance of the activities through which the needs of consumers is a society are id...

CHAPTER ONE

INTRODUCTION

Background Of The Study: The first POS systems originated in the late 1980s and early 1990s, with Gene Mosher's ViewTouch touch-screen gui and Mar...

CHAPTER ONE

INTRODUCTION: This paper evaluates Nigerian press reportage of political campaign during the 2011 presidential election. The major focus of the paper is to assess the role of the Nigerian press in the strugg...

CHAPTER ONE

INTRODUCTION: Sales promotions means – achieving the effect of promoting product sales or introducing new brands within s a short time through different channels. Sales promotions can attract brand swi...

CHAPTER ONE

INTRODUCTION

BACKGROUND TO THE STUDY: Family is the oldest human institution in many ways, it is the most basic unit. It is society’s most basic unit. The entire civilization have survived or disappeared dep...

CHAPTER ONE

INTRODUCTION

BACKGROUND TO THE STUDY: Family is the oldest human institution in many ways, it is the most basic unit. It is society’s most basic unit. The entire civilization have survived or disappeared dep...

CHAPTER ONE

INTRODUCTION

Background to the Study: One of the most prominent issues in the corporate and financial world today is the issue of leasing (Abashiya, 2005). In the...

CHAPTER ONE

BACKGROUND OF THE STUDY

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CHAPTER ONE

INTRODUCTION

Background to the Study: Advertisement plays an important role in modern era as it shapes the attitudes and perceptions of individuals and society which strikingly influences their buying behaviour (Edwards, 2005). Advertisement is considered the prime...

CHAPTER ONE

Background to the Study

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Chapter 1: The Logic of Capital and the Possibility of Resistance in Chris Abani’s GraceLand

Among its many concerns, Chris Abani’s GraceLand is particularly interested in the possibilities of resisting the forces of global capitalism in the postcolonial era...

ABSTRACT

The English article system is a complex system that is nevertheless indispensable for users of English. The articles perform several important functions and aid greatly in the art of communication. Despite this indisputable importance of the English articles, N...

CHAPTER ONE

INTRODUCTION

Digital Library System (DLS) extends and integrate approaches adopted in traditional libraries as well as in distributed information systems, to yield high-end information systems, services and institutions.  Here...

1.1Background to the Study

Language is a set of signs and symbols used to pass messages across to people. Language, verbal and non-verbal, is a means of communication. In fact, the primary purpose of language is communication. Human beings express their thoughts, feelings and ideas thro...

ABSTRACT

Poetic discourse has always been considered an important aspect of discursive practices that presents a scholarly approach to creative uses of language. Poetic discourse is considered to be comprehensively language-dependent; it relies mainly on the rhetorical and pragmatic con...